Now, the team can spend adequate time choosing the correct solution. Here, all ideas are ruthlessly critiqued. Logic is mercilessly applied. After this process the idea is going to leave the safe, sterile laboratory of the mind and start acting in the company. Every action will need an investment of resources of all kinds. This is the time to go into detail. Weed out unworkable ideas; make sure what the company can do. Now the dream castles need to have strong foundations under them.
Outcomes should be carefully studied. This is the time for a clear understanding of the cost benefit analysis by all. There is still time to course correct.
Make sure that top management publicly lends support to every aspect of resource allocation and rewards participants on achieving innovation targets.
Action:
* Critique by other teams.
* Ensuring top management support.
* Review of road map within spirals